Keurig Starter Kit Program Explained – What You Must Know Before Buying

If you are shopping around for a new Keurig machine, you’ve probably comes across the ‘Keurig Starter Kit’ program on their official website. Wondering what this program is and if it’s a good deal or not? This post will explain every thing you need to know. I have gone through the terms and conditions of each program and read the fine print so you don’t have to!

keurig starter kit program

What Is the Keurig Starter Kit Program?

This program is available on Keurig’s website exclusively, and it offers you great deals on their brewers:

  • Get 50% OFF top selling brewers: K-Supreme Plus, K-Cafe, K-Slim, K-Classic, K-Elite, K-Duo or K-Duo Plus.
  • Get 25% OFF your purchase of pods and FREE shipping on orders over $35.

This sounds amazing so far. These are the lowest prices you will ever find for a Keurig brewer. And because it sounds too good to be true, you must be wondering what’s the catch? Well, here’s how this program works…

How Keurig’s Starter Kit Program Works?

When purchasing a brewer via this program, you are committing to a purchase of certain number of pods using auto delivery. How many pods and how long the commitment is will depend on your model of choice. As soon as you sign up for the program, you will be enrolled to the auto-delivery program and will be asked to setup your schedule, pick your favorite pods and so on. You can always change your pod selection and edit your schedule via your account.

What You Are Committing To For Each Model

If you opt for a FREE K-Select or K-Mini, here’s your commitment

k select or k mini

Commitment Period: 12-months

Number of Boxes: 24 boxes of 20, 22 or 24 pod count. Or, 24 bags of coffee.

Delivery Period: Over 6 orders (you can’t buy all boxes in a single delivery, has to be spread out)

Minimum per Order: 4 boxes or bags.

Auto-Delivery Discount:

You can set up a scheduled delivery that will ship 2-10 weeks period, and you’ll receive a 25% off most pods and coffees.

How Pods Count Towards Your Annual Commitment

  • Every FOUR boxes with 20/22/24 pods counts towards your annual commitment as four.
  • If you choose to buy larger boxes with 44 or 48 pods, Each box will count as TWO towards your commitment.
  • Each box with 60/72 pods count as THREE, each box with 80 to 96 pods will count as FOUR towards your commitment.

The EXCEPTIONS

Dunkin Donuts Original Blend Coffee 44CT and Cinnamin’ Nutmeg Coffee 60CT and all variety packs count as one box/bag towards the commitment.

What Happens If You Don’t Meet the Commitment:

If for any reason you did not meet your commitment of 24 boxes within 12-months period, you will be charged with the list price of the machine. The price will be calculated based on the list price of the coffee maker on your initial purchase date and Auto delivery enrollment.

What Happens If You Meet Your Commitment

If you’ve met your commitment, you will continue to be on the Auto Delivery program and receive 25% off your purchase until you manually cancel your subscription.

If you opt for a SMART Keurig (K-Supreme Smart, K-Supreme Plus Smart or K-Cafe Smart) for 50% OFF discount, here’s your commitment:

smart brewer

Commitment Period: 12-months

Number of Boxes: 16 boxes of 20, 22 or 24 pod count.

Minimum per Order: 4 boxes

Maximum per order: 8 boxes

Auto-Delivery Discount:

You can set up a scheduled delivery that will ship 2-10 weeks period, and you’ll receive a 25% off most pods and coffees.

With a Smart brewer, you can select Auto Delivery or SMART auto delivery to meet your commitment. Read the difference between them here.

Bonus Offer:

When enrolling in Smart Auto Delivery, you will receive 4 FREE boxes with pod counts 20/22/24. As soon as you enroll in the Smart auto delivery program, add four eligible boxes to your cart, you’ll be charged for any additional boxes and they WON’T count towards your 16-box commitment. So I’d advise you only get your free boxes in a single shipment and buy any other boxes separately via your scheduled orders so they count towards your commitment.

What Happens If You Don’t Meet the Commitment

If for any reason you did not meet your commitment of 16 boxes within 12-months period, you will be charged with the remaining 50% of the machine’s list price.

What Happens If You Meet Your Commitment

If you’ve met your commitment, you will continue to be on the Auto Delivery program and receive 25% off your purchase until you manually cancel your subscription.

If you opt for one of Keurig’s 9 best selling brewers (K-Elite, K-Supreme, K-Duo/Plus, K-Cafe, K-Slim + ICED or K-Classic) for 50% OFF (or 75% OFF K-Cafe Special Edition), here’s your commitment:

top selling brewers

Commitment Period: 12-months

Number of Boxes: 16 boxes of 20, 22 or 24 pod count or 16 bags of coffee.

Minimum per Order: 4 boxes or 4 bags of coffee.

Auto-Delivery Discount:

You can set up a scheduled delivery that will ship 2-10 weeks period, and you’ll receive a 25% off most pods and coffees.

How Pods Count Towards Your Annual Commitment

  • Every FOUR boxes with 20/22/24 pods counts towards your annual commitment
  • If you choose to buy larger boxes with 44 or 48 pods, Each box will count as TWO towards your commitment.
  • Each boxes with 60/72 pods count as THREE, each box with 80 to 96 pods will count as FOUR towards your commitment.
  • All variety packs count as ONE box regarding of pod count.

What Happens If You Don’t Meet the Commitment

If for any reason you did not meet your commitment of 16 boxes within 12-months period, you will be charged with the remaining 50% of the machine’s list price.

What Happens If You Meet Your Commitment

If you’ve met your commitment, you will continue to be on the Auto Delivery program and receive 25% off your purchase until you manually cancel your subscription.

Can I Cancel My Subscription At Any Time? What Is The Cancellation Fee?

Like I said, once you buy your Keurig via the Starter Kit program, you are automatically enrolled to the Auto Delivery subscription and your 12-month commitment starts.

If you wish to cancel your subscription BEFORE meeting your commitment, you can do it via your account BUT you will be charged for the remaining price of your brewer right away.

If you have already met your commitment, you can cancel your subscription without any additional cancellation fees.

Is Keurig Starter Kit Program a Good Deal?

Good deals will obviously vary from one person to another. What Keurig is doing here is making sure they sell enough pods to make up for the machine’s price. You, as a user, once you buy a Keurig, you are committed to K-Cup pods anyways. But, without the contract and commitments, you’ll be purchasing those pods at your own pace. So I’d suggest you try and estimate how many pods you could go through over a period of time to see if this is going to be a good deal for you.

Also, buying machines at 50% OFF has an easier commitment than getting a FREE machine, which requires you to buy more boxes. Buying the pods in larger quantities makes it easier, too. If you end up with pods piling up in your pantry, I wouldn’t worry about them expiring as these last a long time. I would, however, advise that you order pods that you like the most and don’t buy anything you haven’t tried yet in large quantities.